Shortage of language skills and its economic cost

A shortage of language skills has been identified as a barrier to trade. According to a recent British Chamber of Commerce survey, 70% of businesses have no foreign language abilities in the markets they serve. With the second-biggest UK export market being Germany, insufficient German language skills would hold back any company trying to conduct […]

The steroids for language learners

Google translate appears to be a handy tool when you learn German. A word or phrase entered in English often produces the desired result in a foreign target language. Students often assume that online translation software or dictionaries are an acceptable instrument when learning German. An online dictionary is convenient when abroad and needing to […]

Who learns German?

We often get asked, whether there is a market for learning German in the City of London and who learns German and why. Yes, there is a large market for foreign language learning, especially German. Corporations approaching us are German companies operatingtheir staff to learn German or reacquaint themselves with the language at some stage. Then there are people […]

Why learning German is so worthwhile

As a nation the British don’t have the best reputation for being proficient speakers of foreign languages. Changes to school curriculums are attempting to remedy this situation and prevent future generations being thought “lazy” by the rest of Europe because so many of us don’t take the trouble to learn a second language. But is […]

Three good reasons to learn German

German is widely spoken in Europe: Count the 80 Million inhabitants of Germany, add Austria, the German-speaking part of Switzerland plus Luxemburg, and German-speaking minorities in Northern Italy, Southern Denmark and the Alsace in France, and you get the picture. Of course, there is more than just the holiday aspect, since Germany is not exactly […]

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